About.
My process.

Kia ora, I’m Ryan Shields, a designer based in Wellington, New Zealand.

I bring ideas to life. Through strategic insights & creative craft I deliver branding, campaigns and websites with impact.

Approach

I listen first. Defining the challenges you face, your purpose, your audience, and what distinguishes you from the market.

Think

I design. Combining words and images, colour and type, form and function. Crafting and refining every detail.

Create

Connect

I create meaningful and memorable experiences. Connecting your customers to your brand across every touch-point.

Values

I believe a story well-told sticks. It persuades, it shapes culture, and it changes consumer behaviour.

Stories that stick

I believe in the power of play to innovate, to break conventions and to engage your audience.

Making play work

Be the difference

I believe in purposeful work. Leaving the world, and your brand, better than I found it.

Constant curiosity

I believe in questions. The kind that provoke thought, that open up conversations, that lead to insights and a path forward.

Awards

Silver
Scapegoats, Small Brand Identity

Best Awards 2022

Silver
ITM, Design Communication

Gold
Drive Community, Social Good

Silver
Wild Eyes, Social Good

Purple Pin
Kokako, Digital Products

SOTD Honourable Mention
White Night

Best Awards 2018

Best Awards 2017

Best Awards 2016

Awwwards 2015

Bronze
Raise the Standard, Brand Identity

Best Awards 2025

Capabilities

I define the path forward. Mapping out your project goals, brand purpose, customer motivations, and market positioning.

Strategy

I make brands that tell stories worth believing in. My work is both conceptually compelling and impeccably crafted.

Branding

Campaigns

I connect with customers. Creating brand-led campaigns that builds engagement and drives long-term growth.

Web design

I design compelling digital experiences. Building websites that are both delightful and easy to use.

About me

Ryan Shields
Designer

I create compelling digital experiences. Through curiosity, I build a solid understanding of audience, brand and market to inform the creative process. I believe that strategic ideas have power. They anchor our thinking and guide our creativity. They inspire our audience and connect us together. I’ve been rewarded for my efforts with Bronze, Silver, Gold, and Purple Best Awards.